Why we loved the year 2019

AppAgent

The year 2019 in short: a successful one. Our target for this year? ➊ Learn tons of new information that will help our clients grow ➋ Find a new office space and welcome many new colleagues ➌ Have more fun at work and after work   📕 Learn more about industry insights and best practices by signing up for our newsletter here or by bookmarking…

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Mobile Ad Monetization Masterclass: Waterfalls

Ad monetization waterfalls might sound confusing, but the principle behind them is reassuringly simple. In this in-depth article, we look at what ad monetization waterfalls are and why setting eCPM floors is an essential part of maximizing your return. A little bit of work can ensure your app is maximizing its potential for profit. This is a guest blog post by Jacopo Guanziroli…

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