How brand new mobile brand – a social networking app called Clapper – was designed and promoted.
Learn how you can grow your app with app store optimization (ASO).
How to scale a paid user acquisition with data-oriented approach for a mobile fitness apps.
When is the right time for an audit of your user acquisition activities? Maybe if you want to discover new opportunities for the growth of your product?
Insights and learnings about how is it possible to create 432 ads for a mobile shopping app Joom for 8 markets in just 3 months.
Revision of 18 months of organic and paid traffic data, 10+ internal studies, dozens of A/B tests and thousands of keywords in just four weeks.
Learn how AppAgent helped to increase Kiwi.com’s mobile installs, doubled ROI on Google Ads and tripled ads on Facebook.
If you’ve been dabbling in mobile marketing for 2+ years now, you are aware of the ever increasing automation taking over all the advertising platforms. Long gone are the days of crunching data to find the perfect bid for each of your 20+ micro-segmented audiences in order to deliver a perfectly personalised experience while yielding maximum ROAS. Today, the more you try to…
Every publisher has heard the phrase: “We need more ads and we need them fast!” over and over again from their user acquisition department. The fact is that mobile video ads are critical for effective user acquisition, however the production of these ads is heavily dependent on manpower. This is where automation can come in handy. Automation is a technical solution which…
Developing a robust ad creatives process should be a high priority for any mobile marketer that wants to have the best performing ads for their mobile app or game. The process should effectively merge art with science: it must create efficiency, reduce burnout, and provide your creative team with more time to focus on idea-making… the essential goal of any creative process.…