The Smart ASO Trick for Higher Rankings

This is a guest post by Jiri Chochlik, founder at AsoFriend and ASO Specialist at AppAgent.   It’s no secret that titles – and now also subtitles – are the most important factors for keywords in iOS11. Here’s a smart and simple trick that you can use to leverage the fact that these keywords are given more weight than those included in the…

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5 examples how to double downloads with store listing tests

The mobile space is full of buzzwords such as re-targeting, segmentation, ads optimization, DSP or programmatic buying. Everyone is trying to lower the high cost per install and fight the trend of growing prices. There’s one spot in the user acquisition funnel which has been surprisingly overlooked. It’s the store listing page which is the fundamental point of the conversion of all…

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